Say hello to iFetch and iDig.

The new breed of pet toys is here.

Find Out More

Available Now! The iDig by iFetch

First-Ever Digging Toy for Dogs!

WINNER: Best New Dog Product at SuperZoo 2018 New Product Showcase!
The iFetch family is growing… and your dog is going to love the new iDig. This revolutionary toy comes in two different models: Stay – a hardshell, compact version; and Go – a pop-up, flexible fabric version. Either way, your dog will dig it!



The automatic dog ball launcher
pet toy for small to medium sized dogs.

iFetch Original Pet Toy

  • Launches 1.5″ miniature tennis balls
  • Adjustable launch distance: 10, 20, or 30 feet
  • Perfect for indoor or outdoor use
  • Fun for dogs AND owners
  • Durable, high-quality design and construction
Learn More About iFetch

iFetch Too

The automatic dog ball launcher
pet toy for medium to large sized dogs.

iFetch Too Pet Toy

  • Launches 2.5″ standard-sized tennis balls
  • Adjustable launch distance: 10, 25, 40 feet or random
  • Perfect for indoor or outdoor use
  • Built-in rechargeable battery
  • Durable, high-quality design and construction
Learn More About iFetch Too

iFetch Frenzy

The fast-paced brain game
for small to medium sized dogs.

iFetch Frenzy Pet Toy for Dogs

  • Ball randomly rolls out of 1 of 3 chutes at the base
  • Comes with 3 mini 1.5″ tennis balls
  • Hidden storage compartment on the bottom
  • No batteries or power required
  • Durable, high-quality design and construction
Learn More About iFetch Frenzy


First-Ever Digging Toy for Dogs

iDig Stay

Hardshell digging toy

iDig Stay Digging Toy for Dogs

  • Sturdy, non-slip base
  • Interchangeable flaps for different challenges
Learn More About iDig Stay

iDig Go

Pop-up digging toy

iDig Go Digging Toy for Dogs

  • Flexible, soft-sided design
  • Interchangeable flaps for different challenges
Learn More About iDig Go

Our Philosophy

iFetch is committed to developing new, innovative dog toys that help dogs live happy, healthy lives.

We will continue to focus on dog toys that promote play and exercise – both indoors and outdoors. And our commitment to quality will never waiver.

We believe in the the importance of mental stimulation for dogs. Physical exercise is great, and necessary, but it’s only half of the equation. If your dog is not mentally challenged each day, he’s never truly tired, and that’s where behavior issues can arise.
It's hard to believe, but dogs will be more tired after fifteen minutes of scent games (or training with the iFetch) than a thirty minute walk around the neighborhood. Mental fatigue makes dogs (and humans) feel more physically tired than physical effort alone.

That’s why we designed our products to be interactive.

Physical + Mental = 100% Fun
iFetch: Training is Bonding

When we develop new iFetch dog toys, mental stimulation is a key component.

The combination of physical activity with mental activity is at play with all of our current products - the automatic ball launchers and the Frenzy brain game. The dog has to learn to successfully drop the ball into the top of our toys in order for the action to start, and to continue. When we dogs actively learning to use our iFetch products, it is so rewarding to see the “light bulb” come on when they understand what it takes to initiate the game, and to keep it going. That’s why these interactive dog toys are so important to the industry. Also, when you invest time training your dog to use our iFetch ball launchers and brain games, you’re also strengthening the bond with your pet. Our toys aren’t for the “lazy” dog owner. It takes your commitment and attention to help your dog discover the “light bulb” – we promise it’s worth your time!

So, the next time you're thinking, "How can I tire my puppy out?" or "How can I get my dog some exercise while I'm at work?", or even "It's too cold (or too hot) outside to take my dog for a walk!", consider getting your dog an iFetch dog toy. Our interactive toys are truly fun for the whole family. It's the gift for your dog that keeps on giving.

For any dog who’s motivated by fetch, this toy is a given!

Crusoethe Celebrity Dachshund

Just got our iFetch a couple days ago and she loves it. Plays with it for hours. Thank You!

Brandon Alfred


Deweythe Jack Russell/Chihuahua Mix

My pup just got his and learned to use it in 2 hours.

Don Ramonwith Ninja the Dachshund
April 25, 2022

Keeping iDig Play Safe and Fun

Our iDig digging toys are a fan favorite for digging obsessed pups… and we love it! Some of our favorite social media posts are of your pups taking a nap…
February 22, 2022

iFetch Training – Time for a Refresher!

It’s time to train! Winter is a great time to review some training tips for your iFetch and iFetch Too when you’re stuck inside and your pup is ready for…
November 23, 2021

Pet Gift Guide 2021

It’s that time of year again. (p.s. - Where did 2021 go?!?) Time to start thinking about what you’re going to give your favorite pups this holiday. They’re at the…